AIB-C01

Amazon AWS AIB-C01 - Study Material - AWS Certified AI Business Strategist

AWS Certified AI Business Strategist spans AI fundamentals and literacy, AI strategy and business value creation, governance and responsible AI leadership, and business readiness.

5.0 (900,111 reviews) · Updated November 10, 2026
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AWS Certified AI Business Strategist FAQ's

What is the AWS Certified AI Business Strategist (AIB-C01) exam?

AIB-C01 is the first certification in AWS's new Business category, announced on 1 September 2026. It validates a business professional's ability to translate AI capabilities into business outcomes, establish responsible AI practices, evaluate AI investments, and drive AI adoption at scale. It tests strategic decision-making rather than hands-on technical implementation.

Who should take the AIB-C01 exam?

The exam is intended for professionals who evaluate, champion, or scale AI initiatives in their organizations or for their clients — for example product managers, program managers, line-of-business managers, consultants, marketers, and business analysts. The target candidate works alongside technical teams but does not build AI solutions themselves.

Is the AIB-C01 exam technical? Do I need coding or AWS hands-on experience?

No. The exam does not assess coding, model development, data engineering, hyperparameter tuning, or AWS service configuration. Candidates need foundational AI literacy and a general awareness of what AWS AI services offer at a business level. AWS recommends about 6 months of experience working with or alongside AI initiatives, and there are no prerequisite certifications.

How many questions are on the AIB-C01 exam and how much time do I get?

The standard exam has 65 scored questions and a duration of 130 minutes. The beta exam, delivered from 29 September 2026, has 85 questions and 170 minutes. Question types are multiple choice (one correct response) and multiple response (two or more correct responses).

What is the passing score for AIB-C01?

Results are reported as a scaled score of 100–1,000, and the minimum passing score is 700. The exam uses a compensatory scoring model, which means you do not need a passing score in each domain — you need to pass the exam overall.

How much does the AIB-C01 exam cost?

The standard exam price is $100 USD. During the beta period the exam costs $50 USD. The exam is delivered by Pearson VUE, either at a test center or online with proctoring.

What domains does the AIB-C01 exam cover?

There are four content domains: Domain 1, AI Fundamentals and Literacy (24%); Domain 2, AI Strategy and Business Value Creation (28%); Domain 3, AI Governance and Responsible AI Leadership (24%); and Domain 4, Business Readiness, Leadership, and AI Transformation (24%).

What is the AIB-C01 Early Adopter badge?

Candidates who earn the AWS Certified AI Business Strategist certification by 15 February 2027 also receive an Early Adopter digital badge in addition to the standard certification badge, recognizing them as one of the first holders of the credential.

How long is the AIB-C01 certification valid?

The certification is valid for 3 years, including certifications earned by passing the beta exam, in line with the AWS beta exam policy.

Which AWS services should I know for AIB-C01?

Only at a strategic, awareness level — no configuration is tested. The exam guide names Amazon Bedrock (including Guardrails, Knowledge Bases, and pricing tiers), Amazon SageMaker AI, and Amazon Quick, plus frameworks such as the AWS Cloud Adoption Framework (CAF) and the AWS Well-Architected Framework Responsible AI Lens, and business-case tools such as the AWS Pricing Calculator, AWS Cost Explorer, and AWS Marketplace.

What topics are out of scope for AIB-C01?

Out-of-scope tasks include developing or coding AI/ML models, data and feature engineering, hyperparameter tuning, building deployment pipelines, statistical analysis of models, implementing security controls, configuring AWS services, hands-on data labeling, and managing production AI operations.

How can I prepare for the AIB-C01 exam?

Start with the official AWS exam guide to learn the four domains and their tasks, then train the scenario judgment the exam rewards by working through practice questions. Study4Pass offers a free AIB-C01 practice test and a full bank of 120 scenario-based practice questions with detailed explanations, mapped to the official guide's domains, available as a premium PDF and in the web-based test engine.

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AIB-C01 is the AWS Certified AI Business Strategist exam, the first certification in AWS's new Business category. It is built for professionals who evaluate, champion, or scale AI initiatives — product managers, program managers, line-of-business managers, consultants, marketers, and business analysts — and it tests strategic decision-making, not hands-on building. There is no coding, no model development, and no AWS service configuration on this exam.

About the AWS Certified AI Business Strategist (AIB-C01) Exam

AWS announced the AI Business Strategist certification on 1 September 2026, with beta exam delivery starting 29 September 2026. The exam validates that a business professional can translate AI capabilities into business outcomes, establish responsible AI practices, evaluate AI investments with KPIs and ROI frameworks, and drive AI adoption at scale across an organization.

Key exam facts:

  • Exam code: AIB-C01
  • Questions: 65 scored questions in the standard exam (85 in the beta exam)
  • Duration: 130 minutes (170 minutes for the beta)
  • Format: Multiple choice and multiple response
  • Passing score: 700 on a scaled score of 100–1,000 (compensatory scoring — you pass overall, not per domain)
  • Cost: $100 USD standard ($50 USD during the beta)
  • Delivery: Pearson VUE test center or online proctored
  • Validity: 3 years
  • Early Adopter: candidates who certify by 15 February 2027 also earn an Early Adopter digital badge
  • Prerequisites: none — AWS recommends about 6 months of experience working with or alongside AI initiatives

AIB-C01 Exam Domains

The exam is organized into four content domains:

  • Domain 1: AI Fundamentals and Literacy (24%) — core AI concepts and terminology, AI vs ML vs generative AI, structured and unstructured data, data quality, AI agents, model drift and shadow AI, prompt engineering, tokens and context windows, and model adaptation techniques such as RAG and fine-tuning.
  • Domain 2: AI Strategy and Business Value Creation (28%) — identifying high-impact use cases, build-buy-partner decisions, prioritizing initiatives (scale, pause, or terminate), knowing when AI is not the right solution, defining KPIs and baselines, ROI frameworks, leading indicators, cost controls, and positioning AI for competitive advantage.
  • Domain 3: AI Governance and Responsible AI Leadership (24%) — responsible AI dimensions such as fairness, explainability, privacy, safety, and transparency, governance by design, human oversight and guardrails, cross-functional governance structures, regulatory compliance, access controls, AI risk classification, bias drift, harmful content, and intellectual property.
  • Domain 4: Business Readiness, Leadership, and AI Transformation (24%) — AI readiness and maturity assessment, capability gaps across people, process, technology, and governance, data strategy and data silos, executive sponsorship and AI champions, change management and workforce AI literacy, AI centers of excellence, and scaling pilots to enterprise-wide deployments.

Why Practice with Study4Pass?

AIB-C01 is a judgment exam: almost every question presents a business scenario and asks for the best decision. Reading the exam guide alone does not train that judgment — working through realistic scenarios does. The Study4Pass AIB-C01 practice test gives you 120 scenario-based practice questions written directly against the official AWS exam guide, covering all four domains in the same proportions as the real exam, each with a detailed explanation of why the correct answer wins and why the alternatives fail.

Study4Pass is the 1st AI-Enabled exam practice platform: while you practice, Ask AI helps you understand the concept behind any question you miss, so you build the strategic reasoning the exam rewards instead of memorizing answers. Start with the free AIB-C01 practice test on this page, then unlock the full question bank as a premium PDF or in the web-based test engine to practice under real exam conditions.

Ready to begin? Take the free practice test now: AWS Certified AI Business Strategist AIB-C01 practice test.

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