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Certified-Marketing-Cloud-Consultant – Certified Marketing Cloud Consultant

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Showing 4–6 of 15 questions

Question 4

Northern Trail Outfitters (NTO) has been storing web behavior to a data extension for several years. They have indicated with several hundred millions of rows there has been an impact on performance. NTO indicates they only need to store data from the previous twelve months which will not exceed eighty million rows.

Which two methods would allow them to utilize a Retention Policy? (Choose 2 answers)

Select all that apply, then click Submit answer.

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    Clear data from the current data extension completely, then reconfigure a Retention Period via Email Studio.
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    Delete data from the data extension prior to twelve months ago, then configure a Retention Period via Contact Builder.
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    Reconfigure the current data extension as-is with a Retention Period via Contact Builder.
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    Replace the current data extension with a new data extension configured with a Retention Period.
Question 5

Which three statements are correct regarding the automation tools in Marketing Cloud? (Choose three.)

Select all that apply, then click Submit answer.

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    Journey Builder and Automation Studio allow users to define the parameters for a send within the tool.
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    Automation Studio and Journey Builder allow users to repeat an interaction indefinitely.
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    Automation Studio and Journey Builder allow users to define a wait activity based on duration.
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    Journey Builder allows users to inject Contacts from a data extension which is updated by Automation Studio.
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    Journey Builder allows users to update a contact record in a journey or import data into a data extension.
Question 6

Customer Event gathers data through a tablet-based webform as part of a raffle into a data extension. Winner is randomly selected. After the event, an email should be sent to the participants to gather opt ins for marketing emails.

Define two things necessary. (Choose two.)

Select all that apply, then click Submit answer.

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    Data extension with opt in status

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    SmartCapture

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    WebCollect

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    Send email activity which contains a link to subscription center