M2090-732 IBM SPSS Modeler Sales Mastery Test v1

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Showing 1–3 of 10 questions

Question 1

When meeting with a prospect you would like to distinguish between usage and deployment. Which activity could you cite as characterizing the deployment of analytics into an operational environment?

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  • Scoring a model in database using generated SQL code.

  • Scheduling a job to automatically refresh a model every hour.

  • Storing models in a centralized repository so they can be used by other analysts.

  • Forwarding recommended outcomes from a model or predictive application to a call center or dashboard.

Question 2

Which value proposition would be of most interest to a CMO/Marketing Executive?

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  • IBM SPSS Modeler can proactively identify machine parts that are likely to fail and the underlying reason for their failure.

  • IBM SPSS Modeler can identify fraudulent transactions using historical data and apply models to proactively manage fraud.

  • IBM SPSS Modeler can help you suppress those customers least likely to respond to a campaign, reducing costs and improving profits.

  • IBM SPSS Modeler can help identify the predictive characteristics of employee success to better inform hiring and recruiting strategies.

Question 3

Which words complete the value proposition for IBM SPSS Modeler Premium?

The differentiating features of IBM SPSS Modeler Premium that can address a wider multitude of business cases and create more accurate models on structured and unstructured data are____________, ____________and _____________.

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  • Space Time Boxes, Logistic Regression, Automatic Data Preparation

  • Text Analytics, Entity Analytics, Social Network Analysis

  • Database access, SQL pushback, Integration with IBM SPSS Statistics

  • Classification models, Association models, Clustering models